account management · APRD 3004 · CU Boulder
College of Communication, Media, Design & Information · University of Colorado Boulder
APRD 3004 · fall 2026 · university of colorado boulder

account
management

Sixteen weeks, one real client your team chooses, and the job nobody explains well: how the work gets sold, run, paid for, and proven.

mondays & wednesdays 3:35–4:50 pm
MON frameworks the week's core concept · reading check opens most mondays
WED the room drills, cases, role-plays · four guest calls across the term
MCOL E186 aug 24 → dec 2
Frameworks on Monday, on your feet Wednesday. how the week works, in the syllabus →
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02

the semester, end to end

Sixteen weeks in four units. From week 3 to week 12 you build one tool a week, and in the last weeks those ten tools become your final pitch. Gold is behind you, black is this week, and every week is a link.

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the semester

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· fall break Nov 23–27

quick links

every reading, brief & drill, week by week.

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